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Your product deserves the spotlight — make sure your table setup helps, not hurts.
At trade shows, an effective demo table layout can be the difference between someone walking past or stopping to engage.
Recommended Layout for a Single Demo Table (6-8 ft)
| Table Area | What to Include | Why It Matters |
|---|---|---|
| Front center | Main product or display unit | First impression draws attention |
| Right side | Small signage or flyer holder | Helps explain without clutter |
| Left side | Business cards, QR code, giveaways | Encourages post-demo follow-up |
| Under the table | Hidden storage bin | Keeps booth tidy |
✨ Use a branded table cover for instant professionalism.
Dual-Table Setup (for high-traffic booths)
| Table | Purpose |
|---|---|
| Front table | Demo station |
| Side table | Brochures, sign-up sheets, merch |
💡 Place tables in an L-shape to guide guest flow naturally.
Other Essentials
- Cord management: Hide wires from tech demos
- Standing space: Leave 2–3 feet behind the table for the presenter
- Lighting: Clip-on lights or LEDs can make your product pop
Conclusion
Whether you’re demoing software or showcasing a product, the right table setup enhances your pitch and makes your booth stand out.